Italy Regulator Urges EU Probe Google AI Search Over Publisher Complaints

Italy's AGCOM has asked the EU Commission to investigate Google's AI Overviews and AI Mode for Digital Services Act breaches after FIEG complaints on traffic diversion and media pluralism risks. This follows April 27 EU DMA proposals requiring Alphabet's Google to grant rival AI access to Android/Gemini features like emailing or ordering services, with feedback due May 13 and final decision by end-July; fines up to 10% of global sales loom. Shares climbed 1.81% to 348.52 on April 28 amid initial policy clarity, but escalating probes heighten regulatory uncertainty for Alphabet Inc - Class C.