Euromonitor Introduces Passport Intelligence Through Microsoft 365 Copilot

Euromonitor International has announced the launch of the Euromonitor Passport agent within Microsoft 365 Copilot, marking the market intelligence provider's first agentic integration into a major third-party artificial intelligence platform. Powered by the Model Context Protocol (MCP) and Euromonitor's proprietary database, the new agent allows enterprise users to query global market intelligence directly through natural language prompts inside their standard Microsoft workspace. The integration aims to eliminate AI hallucinations by providing clear, traceable citations and verified research data covering 210 countries and jurisdictions. By embedding 50 years of human-led market analytics directly into Microsoft 365 Copilot, enterprise clients can accelerate strategic decision-making and enhance their return on enterprise AI investments. The feature is available to licensed users of both Microsoft 365 Copilot and Euromonitor Passport. This collaboration strengthens Microsoft's enterprise software ecosystem by expanding domain-specific third-party intelligence capabilities inside Copilot.