Apple Schedules Oct. 28 Event in Los Angeles Amid Touchscreen Mac Expectations

Apple Inc. announced plans to host a product launch event themed "Pro and tell" on October 28 in Los Angeles, where analysts and media expect the debut of its first touchscreen MacBook Pro. The showcase marks the third major launch under newly appointed Chief Executive Officer John Ternus, reflecting an accelerated development schedule. It follows Apple's September debut of the Duo foldable iPhone and an October unveiling of the HomeView smart-home hub. Mac sales accounted for approximately 10% of Apple's recent quarterly revenue, while its stock has gained 26% year-to-date.