Apple Executives Sell Over $87 Million in Shares Following Performance Stock Vesting

Senior Apple executives sold over 250,000 shares worth more than $87 million under pre-arranged Rule 10b5-1 plans following routine equity vesting. CEO John Ternus sold 25,412 shares for about $8.46 million to $8.5 million, while Executive Chair and former CEO Tim Cook offloaded 191,753 shares for roughly $63.8 million, his first sale since stepping down in September 2026. Senior Vice President Deirdre O'Brien also disposed of 46,389 shares for $15.5 million. The transactions followed a 90.67% three-year total shareholder return, with Ternus net-increasing his total equity holdings.