Amazon.com price target raised to $338 from $328 at Wells Fargo

Amazon is reportedly projecting that it will handle the delivery of 90% of its own packages across the United States, according to a report by Business Insider. This significant milestone underscores the continued scaling and maturation of Amazon's internal logistics and delivery infrastructure, known as Amazon Logistics (AMZL), which has expanded rapidly over recent years. Achieving a 90% self-delivery rate represents a pivotal transition toward near-complete supply chain independence from legacy delivery services and third-party parcel carriers. By internalizing the majority of last-mile and middle-mile parcel fulfillment, Amazon expects to further optimize route density, reduce per-unit shipping costs, and maintain superior delivery speeds to reinforce its Prime membership value proposition. From a broader market perspective, the development is viewed as positive for Amazon's long-term margin trajectory and e-commerce competitive moat. Conversely, this ongoing consolidation poses structural headwinds for traditional parcel delivery providers that historically relied on Amazon shipping volumes, while solidifying Amazon's position as one of the largest logistics operators in the United States.