Ackman's warning to firms not embracing AI: 'you're going to fall behind'

Billionaire investor Bill Ackman warned that AI is now essential for corporate competitiveness, saying companies that don’t adopt the technology risk falling behind. He highlighted Meta’s use of AI to boost ad returns and endorsed continued heavy AI investment under Mark Zuckerberg. Pershing Square’s investment approach favors companies with high returns on invested capital that can effectively deploy AI-driven growth. Market implications include a potential widening performance gap between AI adopters and laggards, likely supporting AI-exposed tech names and related indices such as the US Tech 100 while pressuring firms slow to integrate AI.